What is Search-Engine Optimisation?
Everyone loves successful SEO, because you can get lots of traffic... And it's essentially free! The problem is, no-one truly knows for sure how the search engines rank your site - and where it will show up. Any SEO consultant who tells you they know exactly how Google's ranking works is being less than truthful.
Even so, there are MANY proven techniques that you can employ to get your site(s) into the top of the listings.
Business owners have several challenges when it comes to SEO:
Often, Google doesn't even know their site exists (this is VERY common)
- Even if Google does know about their site, it never shows up in search engine listings
- Even if their site does show up in some kind of search, it's hardly ever for the 'keyword phrase' that provides commercial value
- Even if the owner could dictate to Google what keywords to show the site for, most business owners don't know which words and phrases are the money makers
And it's not just Google either - they have around 65% of the market share when it comes to searches, but to ignore the rest through Bing/Yahoo is highly unwise.
Not to mention that Facebook & YouTube get more daily searches than Google itself does.
Business owners also have to be very careful how they choose to perform SEO. There are many reasons why you may want to use Black/Grey-Hat methods - particularly as part of an aggressive 'churn-and-burn' strategy - but White-Hat methods must ALWAYS be used on brand/long-term sites.
Enter the expert SEO Consultant... We use many highly proven and effective techniques to overcome each of these barriers. Contact us today to discuss a customised SEO solution for your business...